© Copyright by Keir Smith
After studying hundreds upon hundreds of website owners strategies for making money online. There's a couple of things that really stick out like a sore thumb.
And it's that:
A. Way too many website owners either have a website that's up and running but they're not making no where near the money that they should be making
Or
B. They would like to have a website that's up and running but have no clue as to where they should begin.
So that brings us to the simple question.
Which category do you fit in?
If your like the majority of people I studied, (most were in category A) then I've got some good news. No wait, make that GREAT NEWS! Because in this article, I'm going to share with you some of my closely guarded secrets for getting fantastic results from my email marketing.
I know, I know, you've probably been told this before, but you've got to trust me on this one. I promise that this will be one of the few articles that you read that isn't filled with fluff. :o)
Okay here's how you can do it.
Step One => Focus on building a list.
This is by far one of the easiest yet, least used techniques that I use to build my monthly income. To many people are only concerned with getting traffic to their sit. This is nonsense. It's true, you need traffic to your site but it's only half the equation.
I personally like to use freebies to generate traffic. I'll create a free report, ecourse or ezine article, filled with valuable content and use it as bait.
I'll then load into and autoresponder, and next advertise the availability of this article, report or ecourse.
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It's worth noting here that I do not advertise any website in these product's. The reason why is simple. Because I want to build my list, I make sure that before I send them to a website or give away my content, that I receive their email address.( With their permission of course.) Maybe you've heard the term "lead capture" before. Well, if you haven't, then I'd suggest you make a few notes about what you've just read. Because it's a very important step to creating a never ending flow of cash month after month.
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Step Two => Give away valuable content
This is a concept that really works wonders for building an unstoppable email marketing campaign. It really is.
Think about it.
How locked into your thoughts would I be if I gave you usable knowledge about a problem you were having and how to solve it. And I gave it to you for free.
Wouldn't you be receptive to any other information I might have for you?
Plus, if you consider the fact that I will always give you three times as much valuable free information as compared to any single offer I might make you, then it's a win, win situation.
Here's what I mean.
Let's say that you were having problems creating the webccopy for your salesletter, and I came along and offered you a free report on "how to write killer salescopy in 6 quick and easy steps".
When you sign up for this report....
I might next offer you a report like "50 words that anyone can use to boost their headline response by as much as 75%....Just plug these words into your headline and watch your website's response soar like magic". I'm sure that you could probably use that report right? :o)
I would'nt stop there though...
I'd then offer you a free ecourse...yep, an ecourse on "how to crank out ezine articles in just minutes for exploding traffic to your website or favorite affiliate program."
Now is where it really gets interesting. Because I would then weave in an offer for a product I might be selling. (A soft sell of course.)
This takes a bit of skill of course, but not so much that you couldn't do as well.
Can you see how easy this formula is?
List + free valuable content = profits
It really is simple to do, and easy to follow.
So let me ask you...
Do you have a email list that you can make offers to on a regular basis?
If not, then now's the perfect time to build one. Just follow the 2 easy steps mentioned in this report, and you should see an increase in your subscribers's in just a couple of days.
About the Author
Keir Smith is the creator of the 100% FREE, 7- day ecourse, "Email Strategies Explained". For your free subscription send any email to: free 7 day ecourse