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3 Marketing Mistakes Web Site Designers Make When Selling Their Services
Copyright 2005 Jennifer McGroary 1) They don't have their own domain. If you knew that you were going to the primo networking event of the year, would you bring business cards printed with your neighbors telephone number? Heck no! So why would...

Affiliate Marketing - Were to Start?
No matter if you have experience in developing websites or not, affiliate marketing is not something I would just take shots in the dark. In order to be successful you have to obtain the training necessary to help you get a running start. If you...

Affiliate Networks: A Basic Overview Of This Powerful Marketing System
Affiliate marketing networks are an outstanding way for websites to increase their customer base in a cost efficient manner. By building a network of affiliates, a business can tap into an extremely large number of independent contractors who...

Marketing With Blogs - Part 3
Copyright © 2005 Priya Shah In part 1 and part 2 of this article series on marketing with blogs, I discussed the reasons why blogs are excellent tools for marketing, and provided some tips on using your blog to sell your products and services...

The UK's most popular phone number for successful marketing
It's very easy to fall into the trap of believing that what works in one country will work in another especially when both countries share the same language. A case in point is toll free phone numbers. In the USA nearly every business uses a...

 
The Ninth Law of Gravitational Marketing for Small Businesses: Successful Marketers Don't Use Guesswork As A Marketing Strategy.

Louis Gerstner, chairman of IBM, says "you can't manage anything that you can't measure."
Obvious, yet profound.
As we said before, traditional advertising generally only works by chance. The truth is, all advertising is a guess. What works for one business may not work at yours.
What worked last year, may not work today.
The key is to constantly run small tests, measure the results, and roll out your system on a larger scale.
But if you can't measure the results - as is the case with traditional marketing - you can never know what works and what doesn't - so you have to keep doing everything. That's why the agencies and the media made it this way.
So you spend lots of money and never quit.
John Wanamaker said, "I know fifty percent of my advertising is wasted...I just don't know which fifty percent."
We know it's the same scenario in most independent small businesses and independent sales professionals' stores and you know it is that way at yours.
STOP IT!
Stop wasting money now.
What if we could show you how to stop the endless waste you create with your marketing every month?
What if we could teach you a skill that you can use forever anytime you are trying to sell or any other business venture that would make you able to know what a good place to spend your marketing dollars is and what was a worthless hole.
Keep reading...there's more to come.


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In the tenth Law of Gravitational Marketing for Small Businesses, you will learn the driving force behind all purchasing decisions.
*** You have only read a portion of the 15 Natural Laws of Gravitational Marketing for Small Businesses. To get your hands on more FREE marketing information, visit The Official Online Resource For Small Business Marketing Tips, Shortcuts and Secrets at www.GravitationalMarketing.com ***
About the Author
Jimmy Vee and Travis Miller are the creators of Gravitational Marketing and authors of "The Ten Tall Tales Of Traditional Advertising That Cost You Tons" and their newest release, "The Small Business Owner's Guide To The Galaxy: Jim & Travis's Super-Stellar, Out Of This World, Step-By-Step Guide To Generating Leads, Attracting Customers and Making Sales."

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